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International Journal of Costume and Fashion - Vol. 24 , No. 1
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[ Article ]
International Journal of Costume and Fashion - Vol. 24, No. 1, pp. 39-54
Abbreviation: IJCF
ISSN: 2233-9051 (Print) 2288-7490 (Online)
Print publication date 30 Jun 2024
Received 13 Dec 2023 Revised 14 Apr 2024 Accepted 29 Apr 2024
DOI: https://doi.org/10.7233/ijcf.2024.24.1.039

A Study on Material-Focused Sustainability in Neo-Deconstructive Fashion
Daniela Llanos Rocha ; Yoon Kim†
Master’s Course, Dept. of Fashion and Textile Desing, Duksung Women’s University, Seoul, South Korea
Associate Professor, Dept. of Fashion and Textile Design, Duksung Women’s University, Seoul, South Korea

Correspondence to : †yoonkim@duksung.ac.kr

Citation Llanos Rocha, D., & Kim, Y. (2024). A study on material-focused sustainability in neo-deconstructive fashion. International Journal of Costume and Fashion, 24(1), 39-54.

Abstract

This study investigates the intersection of sustainable materials and Neo-Deconstructive Fashion, focusing on leading brands like Marques Almeida, Loewe, Y/Project, and Balenciaga. The research examines these brands’ material choices, production processes, and designs through an in-depth case analysis, aiming to amplify understanding and encourage the integration of sustainable materials within Neo-deconstructive fashion. The movement’s core characteristics, including playfulness, diversity, communication, pursuit of new values, and recreation, are redefined through sustainable practices. Playfulness in this movement is transitioning to eco-conscious practices by incorporating recycled items and unconventional textiles. The rise of Millenials and Gen Z has pushed designers to engage actively, balancing creativity and practicality while integrating sustainability in communication methods. The pursuit of new values has reshaped the industry, with brands showcasing their commitment through collaborations, diverse inspirations, and sustainable materials. The concept of recreation drives innovation, leading to waste reduction and unconventional designs. Neo-deconstructive fashion’s ongoing evolution demonstrates its enduring connection with sustainability, with designers actively prioritizing eco-friendly materials and showcasing a proactive stance against environmental issues. This relationship underscores collective efforts to address ecological concerns, influenced by societal awareness and technological advancements, shaping the trajectory of sustainable fashion.

Keywords: Neo-deconstructive fashion, Sustainability, Sustainable fashion, Sustainable materials
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